Advocare MLM Opportunity

The Advocare MLM opportunity is in the Health and Wellness industry.  Information is as follows:

  • Industry: Health and Wellness
  • Founded: 1993
  • Key People:
  1. Brian Connolly - Chairman and CEO
  2. Reid Ward - President and Chief Operating Officer
  3. Brett Blake - President of Global Sales and Strategic Planning
  4. Allison Levy - Executive Vice President and Chief Legal Officer
  5. Patrick Wright - Senior Vice President of International Sales
  6. Illi Landauer - Senior Vice President of Marketing
  7. Rick Loy - Senior Vice President of U.S. Sales and Training
  8. Robert White - Vice Preident and Controller
  9. Christina Helwig - Vice President of Global Events


Headquarters: Plano, Texas

The Advocare MLM Opportunity

Advocare is an MLM company that specializes in dietary supplements.  The word Advocate stands for Advocates Who Care.  Advocare was founded in 1993 by an individual by the name of Charles Ragus.  It is currently located in Plano Texas and has over 200 employees.

However, they have over 60,000 independent reps selling their products throughout the United States. The product line consists of a wider variety of supplements under the name brands:

  • Advocate ONE/80
  • TRIM
  • FIT
  • WELL

Due to the fact that Advocare is an mlm company their independent representatives receive income from personal sales as well as commissions from any sales made by individuals in their downline.

If you are a customer, you has a choice to become a:

  • Retail Customer
  • Preferred Customer

If you are a Distributor, you have a choice to become a:

  • Distributor
  • Advosor Level Distributor


Advocare is currently a member of the D.S.A. (Direct Selling Association) and was part of the Direct Selling Association Code of Ethics Communication Initiative in 2010.  In addition to their credibility, Richard Wright (Advocare president) served on the Direct Selling Association Board of Directors in 2011.

Advocare is also endorsed by the Counsil for Responsible Nutrition.  The Counsil for Responsible Nutrition is a trade asscociation who represents food supplements and food manufactures.

Some of the notable individuals who endorses Advocares products consist of:

NFL Quarterbacks

  • Andy Dalton
  • Alex Smith
  • Phillip Rivers
  • Drew Brees

Major League Baseball

  • Doug Fister

NASCAR Competition

  • Trevor Bayne


Adocare established the Advocare foundation this foundation specifically focuses on preventing childhood obesity. They do this by directly working with other organizations that impact the positive health and safety of children.

Among the organizations that they have supported are:

  • Boys and Girls Club of Metro (Atlanta)
  • YMCA Dallas
  • REAL School Gardens (Dallas)
  • C.H.O.I.C.E.S. (Atlanta)
  • LA.'s Best (Los Angeles)

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