When you ask that question, ". . . What is Network Marketing?" You need to realize it is something we do everyday. When we do it, we fatten other people's pockets without realizing it.
Let's break it down:
Before you get confused between multilevel marketing and network marketing, know that . . .
Network Marketing is what we do.
Multilevel marketing is how we're paid from what we do.
If you don't think you do network marketing every day, when was the last time a friend recommended a:
. . . and you actually took them up on their recommendation.
When Was the last time you were excited about a:
Furthermore, whenever those subjects came up, you may sure you remembered to tell them about it.
To break it down further, typical businesses have products or services that they sell.
In order to make the general public (you, me, and our friends) aware that this product exists, they have to advertise. Businesses use traditional advertising methods such as TV commercials, billboards, magazine and newspaper ads, etc.
To advertise this way can cost up to $30,000 or more depending on which advertising they choose and how often they choose to use it. Advertising can become costly for many businesses.
How Network Marketing works is those companies decide to use non-traditional advertising methods.
The company would have a product and instead of paying thousands of dollars to advertise their products, they pay us (as representatives) to advertise the product for them.
So in a nutshell a:
Traditional business - pays money to advertising companies (TV, billboards, and magazines) to market their products.
A Network Marketing company - pays YOU to market and sell their products
Where the power of network marketing comes in is leveraging.
When the independent representative of the company introduces the products (or the company) to another individual, that individual has the opportunity to be a representative of that same company.
So for example, if YOU sponsor a person and they become a representative, not only does the company pay the person that you sponsored for every product that they introduced to others, but the company also pays you a portion of what your sponsor gets ON TOP of what you are getting from your personal efforts.
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MLM Guide > What is Network Marketing